Email & Marketing Automation

Drive Smarter Engagement. Nurture Leads Automatically. Convert at Scale.

Move beyond manual campaigns and fragmented follow-ups. Build automated marketing systems that engage the right audience at the right time across the entire customer journey.

Email and Marketing Automation

What Is Email & Marketing Automation?

The process of using technology, data, and workflows to automatically deliver personalized messages and actions based on user behavior, intent, and lifecycle stage.

Nurture Leads Over Time

Build relationships through consistent, valuable touchpoints

Trigger Communications

React instantly to user actions and behaviors

Align Marketing & Sales

Create seamless handoffs and unified processes

Improve Conversions

Scale results without increasing manual effort

Our Email & Marketing Automation Services

Comprehensive solutions to automate and optimize your marketing operations

Automation Strategy & Journey Design

Understanding your business goals, audience, and sales process to build effective automation strategies.

  • Define customer journeys (lead → opportunity → customer)
  • Map touchpoints across email, CRM, and digital channels
  • Identify automation opportunities across the funnel
  • Align marketing automation with sales workflows

Email Campaign Setup & Management

Design and manage high-performing email campaigns focused on engagement and conversions.

  • Campaign planning & segmentation
  • Personalized email templates
  • A/B testing (subject lines, content, CTAs)
  • Deliverability best practices
  • Performance tracking & optimization

Lead Nurturing & Drip Campaigns

Build automated nurture flows that educate, build trust, and move prospects closer to conversion.

  • New lead welcome sequences
  • Product or service education
  • Webinar & event follow-ups
  • Long-term lead warming
  • Re-engagement campaigns

Behavioral & Trigger-Based Automation

Create smart workflows that react to real user behavior with relevant, timely messaging.

  • Form submissions triggers
  • Email opens & clicks tracking
  • Website visit monitoring
  • Content download automation
  • Event registration workflows
  • CRM status change triggers

CRM Integration & Sales Automation

Connect marketing automation with your CRM to create a unified system.

  • CRM integration (Zoho, HubSpot, Salesforce)
  • Lead scoring & qualification
  • Automatic lead assignment to sales
  • Sales alerts & task creation
  • Funnel visibility & reporting

Marketing Automation Platform Setup

Configure and manage automation platforms based on your business needs.

Platforms we support:

Zoho MarketingHubSpotActiveCampaignMailchimp
  • Account configuration
  • Workflow creation
  • List management & segmentation

Our Email & Marketing Automation Process

A proven 6-step methodology for marketing automation success

1

Business & Goal Assessment

Understand objectives, audience, and current systems

2

Journey Mapping & Strategy

Design lifecycle-based automation flows

3

Platform Setup & Integration

Configure tools, CRM, and data flows

4

Campaign & Workflow Implementation

Build emails, triggers, and automation rules

5

Testing & Launch

QA, deliverability checks, and go-live

6

Monitoring & Optimization

Analyze performance and continuously improve

Why Email & Marketing Automation Matters

See the transformation automation brings to your marketing

Without Automation

  • Manual follow-ups that waste time
  • Leads fall through the cracks
  • Low engagement rates
  • Sales & marketing misalignment
  • Poor visibility into ROI

With Kandyp

  • Consistent lead nurturing 24/7
  • Higher engagement & conversions
  • Sales-ready leads delivered automatically
  • Scalable marketing operations
  • Measurable, data-driven results

Use Cases

Email & Marketing Automation services ideal for various scenarios

Lead Generation & Audience Generation

B2B & SaaS Companies

Event & Webinar Campaigns

Account-Based Marketing (ABM)

Customer Onboarding & Retention

Upsell & Cross-sell Campaigns

Industries We Serve

Delivering automation excellence across diverse sectors

B2B & SaaS

IT & Technology

Professional Services

Financial Services

Education

Healthcare

Marketing Firms

Consulting

Ready to Automate Your Marketing?

Transform your marketing operations with intelligent automation that drives real results

Schedule Free Consultation